Apple touts lightweight, greener iPad Air

October 28, 2013 by  
Filed under Business, Green

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The tech titan details how its new Air tablet is more resource-efficient than its predecessors.  

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Apple touts lightweight, greener iPad Air

Why responsible branding matters to shareholders

October 28, 2013 by  
Filed under Business, Green

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People like tradition, even if they aren't aware the tradition is racist or offensive. But will consumers stop "buying the brand" if the offense continues?

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Why responsible branding matters to shareholders

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