Will iconic red beer pong cups be replaced by aluminum?

September 3, 2019 by  
Filed under Eco, Green, Recycle

Used for decades at family picnics, beach parties and beer pong games, the familiar red plastic SOLO cup might be headed for extinction thanks to a sleek, aluminum alternative that is endlessly reusable . Founded by Leo Hulseman in 1936, the SOLO Cup Co. is facing some fierce competition that is promising to be better for the environment — a reusable, aluminum cup created by Ball Corp., the same company behind the beacon of sustainability that is the mason jar. Related: Coca-Cola to offer Dasani water in aluminum cans and bottles to reduce plastic waste The aluminum cups were recently introduced to some colleges and will soon be tested in other venues. The cups should be available for retail by 2021, John Hayes, CEO of Ball Corp., told Bloomberg . When they do hit the market, expect to pay 25 cents per reusable cup, versus an average 17 cents per disposable SOLO cup. “The aluminum cup is a game-changer for the industry,” Sebastian Siethoff, Ball Corp.’s general manager, told Packaging Digest . “We hope that our customers and consumers view the aluminum cup as a sustainable and easily recyclable alternative to plastic cups, which are currently a mainstay of stadiums, restaurants and beaches and often end up in the trash or on the ground.” As more and more consumers ditch plastic to reduce their carbon footprint, aluminum continues to be a popular choice for cups and cans. Aluminum cans are considered the most sustainable beverage package and are forever recyclable; the average can contains 70 percent recycled metal. Ball Corp. has done its homework and found that 67 percent of U.S. consumers would visit a venue offering aluminum cups more frequently, and they are willing to pay the extra cost for reusable cups. “We think they’re willing to make that choice,” Hayes told Bloomberg. “They know we’ve polluted our world, and they want to do something about it.” Ball Corp. said the cups will be produced in different sizes and can be personalized with designs, logos and more, further enticing consumers to make the switch. + Ball Corp. Via EcoWatch , Packaging Digest and Bloomberg Image via Ball Corp.

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Will iconic red beer pong cups be replaced by aluminum?

Ron Gonen, Erika Karp and Emily Landsburg: Financing circularity & unlocking catalytic capital

July 15, 2019 by  
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Ron Gonen, Erika Karp and Emily Landsburg discuss how stakeholders are beginning to unlock value and create a lasting positive impact on the environment as they pivot towards circularity.

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Ron Gonen, Erika Karp and Emily Landsburg: Financing circularity & unlocking catalytic capital

Shake it up: A Q&A with Sarah Pool, co-founder of upcycled spent grain protein shake company

June 21, 2019 by  
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How this entrepreneur is combining her love of nutrition and the environment.

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Shake it up: A Q&A with Sarah Pool, co-founder of upcycled spent grain protein shake company

Ovie Mughelli: Empowering the next generation through green superheroes

March 11, 2019 by  
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A former NFL star uses sports to teach underprivileged youth about taking care of the environment.

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Ovie Mughelli: Empowering the next generation through green superheroes

Ovie Mughelli: Empowering the next generation through green superheroes

March 11, 2019 by  
Filed under Business, Green

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A former NFL star uses sports to teach underprivileged youth about taking care of the environment.

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Ovie Mughelli: Empowering the next generation through green superheroes

Meet the driving force behind NASCAR Green, Catherine Kummer

January 14, 2019 by  
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The head of green Innovation and sustainability for the auto racing giant is directing traffic from the stars and the fans to the environment.

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Meet the driving force behind NASCAR Green, Catherine Kummer

What will hyperloop mean for climate, ecosystems and resources?

January 8, 2019 by  
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Hyperloop promises ultrafast transportation — but what does it mean for the environment?

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What will hyperloop mean for climate, ecosystems and resources?

Here’s what the key figure in any community microgrid looks like

January 8, 2019 by  
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Identifying the person who serves as “the beating heart” of a microgrid project isn’t easy.

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Here’s what the key figure in any community microgrid looks like

Forget world leaders — we need to kickstart the net-zero economy ourselves

October 29, 2018 by  
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4 reasons that “going net zero” is not just good for the environment, it’s great for commerce, too.

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Forget world leaders — we need to kickstart the net-zero economy ourselves

Brace yourself for a blockbuster quarter in corporate renewables procurement

October 29, 2018 by  
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The deals disclosed in October alone will put more renewable energy on the U.S. grid than all of the contracts announced in the third quarter.

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Brace yourself for a blockbuster quarter in corporate renewables procurement

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