Adidas 100% recycled jacket is solving plastic pollution

October 14, 2021 by  
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When Adidas releases a new jacket, it’s hot fashion news. When that stylish jacket is made with ocean plastic, it’s world-changing. The Terrex MyShelter PrimaLoft Hooded Jacket has classic Adidas styling and all the good looks you could want. It’s also part of Adidas’ commitment to end plastic waste all over the world. Working with Parley for the Oceans and the material science company PrimaLoft, Adidas has created a comfortable, functional and fashionable hooded jacket that’s ready to wear outdoors. It’s made with 100% recycled fiber and uses a no-dye technology. Related: Harvested plastic and a pro skater create new Adidas shoe The jacket is made with a woven shell made with PrimaLoft’s insulation. The insulation is lightweight, insulating, quick-drying and breathable and still made from 100% recycled fiber. The jacket design itself has two-hand zip pockets, classic Adidas branding, and an elastic hood. Additionally, the Terrex MyShelter is made with plastic waste that was intercepted from shorelines and coastal communities before it could get into the oceans. Plastic waste in the oceans is becoming a truly catastrophic environmental issue. In 2015, 448 million tons of plastic were produced. That number is expected to double by 2050. Around 8 million tons of plastic waste leak into the oceans every year. Once it reaches the ocean, plastic can make its way around the entire world. Over time, the winds, waves and sunlight break down plastic until it becomes small particles about one-fifth of an inch long. These are known as microplastics . Thanks to human activity, microplastics have been found literally everywhere on Earth. They are on Mount Everest, the tallest mountain, and in the Mariana Trench, the deepest ocean trench on the planet. Plastics are extremely harmful to animals . Millions of animals are killed every year as a direct result of plastic waste. They have affected both water and land-based animals of all kinds, according to National Geographic . This jacket from Adidas is the start of a solution to put an end to this problem and the company’s commitment to do their part in helping rid the world of plastic waste . + Adidas Images via Adidas

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Adidas 100% recycled jacket is solving plastic pollution

5 global trends spawning seafood innovation

October 20, 2017 by  
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On the cusp of thoroughly reimagining products, supply chains and technologies, the sector is no longer swimming upstream against sustainable practices.

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5 global trends spawning seafood innovation

These 4 data streams provide the key to smart buildings

October 20, 2017 by  
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To power sustainable office campuses and commercial buildings, Navigant Research highlights these areas for investment.

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These 4 data streams provide the key to smart buildings

New York’s challenge to design a truly ‘blue’ dune

August 26, 2017 by  
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Storm resilience projects can leave a footprint as big as construction. A team of scientists, engineers and designers are protecting both coasts and the environment.

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New York’s challenge to design a truly ‘blue’ dune

A high-tech solution to end illegal fishing

August 3, 2017 by  
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New science can track transhipping, the high-seas transfer of seafood catches between ships, but it may take consumer demand to truly halt it.

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A high-tech solution to end illegal fishing

An improbable ocean voyage to end plastic waste

July 22, 2017 by  
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In 2008, two sailors drifted across the North Pacific to Hawaii on a raft made from 15,000 plastic bottles. Their journey inspired a movement to save the seas.

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An improbable ocean voyage to end plastic waste

The Hottest New Swimwear Material? Fish Nets and Carpet Fluff

July 12, 2017 by  
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Where most of us see ocean debris, Giulio Bonazzi, chairman and CEO of Aquafil Group, sees opportunity. This mentality and concern for the health of our oceans have helped unleash innovation in sustainable fashion. Aquafil is making fibers with 100…

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The Hottest New Swimwear Material? Fish Nets and Carpet Fluff

In the depths of the oceans, business as usual takes a toll

July 7, 2017 by  
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Once seen as too remote to harm, the deep sea is facing new pressures from mining, pollution, overfishing and more.

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In the depths of the oceans, business as usual takes a toll

How to turn global issues into local concerns

July 3, 2017 by  
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Tips for persuading an audience to truly care about an issue that’s not part of their daily experience.

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How to turn global issues into local concerns

Will the world’s 9 biggest seafood companies help save the oceans?

June 19, 2017 by  
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Cargill, Thai Union Group among “keystone companies” with about $30 billion in revenue pledging to fight illegal fishing, plastic pollution and climate change.

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Will the world’s 9 biggest seafood companies help save the oceans?

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