How big data and behavioral science boost energy efficiency

July 31, 2017 by  
Filed under Business, Green

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The vast majority of people are willing to do the right thing if given the chance, especially when it comes to preserving the planet for future generations. The challenge is empowering people with the tools and knowledge to make better purchasing decisions for energy-efficient products. Figuring out how to engage the consumer market, which spends $1 billion on energy-consuming products per year in the U.S. alone, is where Enervee comes in. 

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How big data and behavioral science boost energy efficiency

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