Toyota and Mazda establish a new company for electric cars

October 18, 2017 by  
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Toyota , Mazda and Denso have signed a new partnership through which they will jointly establish a new company for the development of electric cars. Neither Toyota nor Mazda offer any fully electric vehicles in their lineup yet, so the new partnership will give both automakers the basic structural components for EVs. For automakers to survive the changing automotive industry, they need to be able to produce several types of powertrains, including electric and fuel cell vehicles . Toyota, Mazda and Denso have decided to team up for better capability of developing electric technology that can be applied to a variety of vehicles, improving their response time to the changing market trends. Related: New Toyota concept takes the wheel when drivers get sleepy The new company, called EV Common Architecture Spirit Co Ltd. will leverage Mazda’s product planning and computer modeling-based development, Denso’s electronics technologies, and the Toyota New Global Architecture platform. The TNGA platform is already used by models like the 2018 Toyota Camry and the latest-generation Prius . Toyota will own 90 percent of the company, while Mazda and Denso will each have a 5 percent share. The new agreement covers a diverse range of models, from mini vehicles to passenger vehicles, SUVs, and light trucks. Toyota and Mazda are both behind most other automakers, since neither of them have focused on fully-electric vehicles. Toyota has focused its energies on hybrid powertrains, while Mazda continues to focus on improving the internal combustion engine . With countries now mandating zero-emissions vehicles, the partnership will not only help both automakers catch up to their competitors, but also bring new electric cars to market sooner. Mazda has already announced that it will introduce electrified powertrains as early as 2019. + Toyota All images ©Toyota

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Toyota and Mazda establish a new company for electric cars

Renault-Nissan Alliance sells 100,000th electric car

July 25, 2013 by  
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The partnership between Renault and Nissan has sold more zero-emission vehicles than all other automakers worldwide.

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Renault-Nissan Alliance sells 100,000th electric car

Why the 54.5 MPG Rules Will Lead to a Rebirth of US Automakers

January 12, 2012 by  
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This year's Detroit Auto Show is, unlike so many in recent years, full of optimism. And you can attribute that optimism in large part to the rush to embrace the technologies that deliver more fuel-efficient vehicles.

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Why the 54.5 MPG Rules Will Lead to a Rebirth of US Automakers

How Automakers Can Meet the New 54.5 MPG Standards

August 1, 2011 by  
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Thirteen automakers have agreed to achieve an average vehicle fuel efficiency rate of 54.5 miles per gallon by 2025. Here’s how they can do it.

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How Automakers Can Meet the New 54.5 MPG Standards

How She Leads : Arielle Bertman of Google

August 1, 2011 by  
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Google’s renewable energy investment leader discusses what it’s like to be responsible for major capital investments at a company that could reshape how the world gets its power.

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How She Leads : Arielle Bertman of Google

The Business Lessons US Automakers Can Offer Any Industry

June 15, 2011 by  
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The turnaround of Detroit’s formerly benighted Big Three can be attributed in part to making smart — and not necessarily easy — decisions about the marketplace and looming changes in consumer behavior.

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How Smart Data Management Can Cut E-Waste Headaches

June 14, 2011 by  
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How do multinational companies cope with the numerous end of life laws for electronics and packaging around the world?

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How Smart Data Management Can Cut E-Waste Headaches

GE Buying 25,000 EVs for Its Fleet

November 11, 2010 by  
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GE has announced that it’s making the largest purchase of electric vehicles so far.  The company has committed to buying 25,000 EVs for its fleet.

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GE Buying 25,000 EVs for Its Fleet

8 Electric Concept Cars Shaking Up the Auto Industry Right Now

March 8, 2010 by  
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Image via Porsche Most of the excitement at Geneva this year didn’t come from the announcement of new production model cars. No, the task of riling up the auto press was left to the hyper-fuel efficient vehicle concepts trotted out by carmakers that represent the best prospects for the cars of the future. Thankfully, there were a slew of them

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8 Electric Concept Cars Shaking Up the Auto Industry Right Now

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